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#EventProfs — Here's How to Master Content Writing on LinkedIn

Posted by Carsten Pleiser

It's time to grow your personal brand & event...

Over the past month, the Swoogo team interviewed some of the best corporate event marketers on how they use LinkedIn to promote their events online. 

The result?

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Tags: Event Marketing LinkedIn

Event Marketing On LinkedIn: It's Time To Get Personal

Posted by Carsten Pleiser

In the second part of our Event Marketing on LinkedIn Series, we sat down with Britta Schellenberg, the VP of Brand Marketing at Brightcove, to chat:

  • Starting your personal LinkedIn journey
  • Using Paid vs. Personal status updates
  • Examples of content that works for promoting the event
  • Why being authentic should be your single most-important focus when using LinkedIn as a channel

Britta shares her actionable insights & drops some really cool tips on event promotion via LinkedIn— the kind of content we all dig & ❤️

Sip some hot cocoa, lean back, and enjoy this delicious post.

(No time? Scroll down to skip to the video interview)

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Tags: Event Marketing LinkedIn

Event Marketing on LinkedIn: How to Grow An Event Series From Scratch

Posted by Carsten Pleiser

Growing an event series from scratch on LinkedIn with ZERO paid media budget sounds totally crazy, right? This case study proves it isn't.

Kicking off our first episode of "Event Marketing on LinkedIn," we interviewed Tim Queen, inbound marketing strategist and self-made founder and creator of VIVID TALKS.

We're taking a deep dive into how Tim uses LinkedIn as his go-to channel for growing his monthly networking event series and how he grows his LinkedIn following every day— to the 28,107 followers it has today.

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Tags: Event Marketing Tips, Event Marketing LinkedIn