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How To Select Event Registration Software (Without All The BS)

Posted by Carsten Pleiser

Paper registration forms and hand-scribbled RSVPs sent via fax are so 1990, don't you think?

Not surprisingly, the most commonly used event technology among forward-thinking event professionals is event registration software. In fact, 85% of Eventprofs are using event registration software for their events according to a research from Event Manager Blog.

Read on to get a honest view on how to select a vendor you can feel comfortable enough around to binge-watch Netflix with. (or scroll down to the conclusion if you're short on time)

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Tags: Event Registration Software

Interview with #EventProfs Series - Elizabeth Glau

Posted by Carsten Pleiser

Elizabeth Glau is an experienced event professional turned product marketing manager at event tech startup Sciensio. She is passionate about event experiences that create strong emotional connections.  She designs events that integrate the participants' whole selves. In episode #4 of our #EventProfs series, Elizabeth talks about human centered event design, AI chatbots & attendee engagement.

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Tags: EventProf Interviews, Event Engagement, AI, Event Chatbots

How Event Tech Trends Influence Your Vendor Selection

Posted by Michael Sabani

If you're one of the planners who have bookmarked the tech section of Event Manager Blog or you've been following the likes of Corbin Ball and Dahlia El Gazzar, you're clearly an event technology expert. 

But have you ever asked yourself what's the next big thing in event tech, what's here to stay and what's just a fad? This article explores the differences and shows you how event tech trends can influence your vendor selection.

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Tags: Event Technology, Event Tech

Event Personalization: 5 Ways How Swoogo Can Help

Posted by Carsten Pleiser
Netflix and Amazon are raising the bar when it comes to personalized marketing. 
 
"Jeff, You Might Also Like..."  suggestions and hyper-targeted email marketing campaigns are increasing the brand experience for everyone. And y our event attendees are expecting nothing less when they encounter your brand at your event. 
 
"Okay...I get this!" Everyone is talking about event personalization. Tell me more on how to actually do it...!
 
In our recent article on why personalized event marketing will get you more attendees we just covered some of the basics. Today, we'll show you how to actually do it, so read on:
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Tags: Event Personalization, Event Technology

Interview with #EventProfs Series - Becky Dempsey

Posted by Carsten Pleiser

Becky Dempsey is a Senior Project Manager for Primary Live having worked for the company since 2014. Becky's work focuses on event logistics, technology & business systems. She's a passionate dancer and believes that increased event personalisation is the future of events. Read on to learn how Becky and her company use personalisation at their events.

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Tags: EventProf Interviews, Event Personalization

Events for Event Marketers July 2018

Posted by Carsten Pleiser

It's July, #EventProfs, and time to focus on some personal development, right? Staying abreast of event marketing trends when you're busy running and marketing your events is hard. But with the summer season peaking, grab a Pina Colada and your diary and block out some YOU time to help you become an even more awesome event marketer.

Whatever your goal, these 6 events for event marketers should definitely be on your radar. 

And here's why:

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Tags: Event Marketing Tips

5 Ways To Personalize Event Marketing Pre-Event

Posted by Carsten Pleiser

Don't you love seeing your name in print, or being called by name? Of course you do! It's a special feeling and one that has been passed down across many generations. After all, who wants to be treated like a number?

Event Personalization is one of those 'trends' that have been floating around in our industry for years. In fact, even the Romans organizing events in the Colosseum had ways to personalize event marketing and enhance the overall experience of their events. 

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Tags: Event Personalization

Introducing Two New Team Members: Welcome, Carmen & Gwinn!

Posted by Carsten Pleiser

Swoogo is growing fast! We're happy to introduce you to our two new team members, who are all very excited to help put a smile on your face each and every day. Let's meet Carmen & Gwinn!

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Tags: Company News

Swoogo becomes a HubSpot Connect Beta Integrator

Posted by Carsten Pleiser

Yay, we've completed the first step of becoming a fully certified HubSpot Connect integrator and this will bring you a lot of benefits to you as a user of both solutions, HubSpot and Swoogo.

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Tags: Swoogo News

Interview with #EventProfs Series - Stephanie Cartin, Social Fly

Posted by Carsten Pleiser

Stephanie Cartin is the founder of Social Fly, one of New York's leading influencer and social media agencies. We're incredibly excited about this interview. Keep reading and learn why social media is your number 1 tool to grow your events. 

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Tags: EventProf Interviews, Social Media